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Marketing Articles
Figuring Out Online Ad Acronyms
  CPA is the acronym for Cost Per Action (sometimes also Cost Per Acquisition depending on who you’re talking to.) Advertisers only pay when a user ...
Beautiful Intelligence - Medical Marketing
Since the Fall of 2011 we've been designing a new medical marketing system 'web network' that our doctors, and those we will add to it, will benefit from exponential...
One ‘click’ to ‘Snap Out of It’!
I expect guys want to read articles about business planning, market strategies and other ‘tangible’ stuff, but I keep writing about emotions and mental s...
Tech Blog Posts
Beautiful Intelligence - Medical Marketing Magnificence
 Since the Fall of 2011 we've been designing a new medical marketing system 'web network' that our doctors, and those we will add to it, will benefit from expon...
Medical Marketing - Online Traffic w/out Action
For over a decade we've been serving physicians through consults, branding, website design and development, media production and digital marketing strategies. Our c...
Seth Godin on TRIBES
Few things are as important in the big picture of our enterprise as building a TRIBE and leading at least a few other guys around the potholes and traps we've fallen...
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